1. BTC magazine is INDIA’S largest-circulated monthly on the personal care, cosmeceutical, dermatology, fragrances industries

2. BTC magazine is circulated in both print and electronic formats, ensuring that our advertisers reach the widest possible audience

3. In addition to its monthly circulation, BTC magazine is distributed to all exhibitors and visitors at all key trade shows and conferences

4. 78% of BTC magazine readers are business owners and 92% of readers have the power to purchase a product or service

5. Advertisers and Readers of BTC magazine appreciate our focused content on Suppliers and Service providers

6. Magazines deliver receptive readers. Often the positive brand image of the magazine is transferred onto the advertisements

7. Because we help you be seen and be sought! Our reach is widespread, a fact testified by advertisers and readers. Make use of the powerful connections we have established across the length and breadth of the industry

8. Our advertisers are extremely happy with the results they have got. Thumb through our past issues and you'll find that the overwhelming majority of our advertisers renew their advertising contract with us time and time again. . . because advertising works!

9. If our partners don’t succeed, then we don’t succeed, so we approach their needs as our own


*To make their presence known to a wider audience. Their customers and potential customers are reading BTC magazine

*To create awareness about new products or services

*To remind about existing products or services

*To expand client base and grow sales and profits

*The ultimate aim: To sell more

Some comments on BTC magazine by advertisers
and beauty & personal care experts

“We find BTC magazine as a big platform for DKSH to promote our company brand and we look forward to continue our business relationship with BTC magazine to benefit us in the growth of beauty and personal care segment"

— Olive Fernandes, Manager- Branding & Communications,
DKSH India Pvt. Ltd

“BTC magazine is a very good platform to highlight our products and services. The magazine is really helping us get noticed across India. Extremely cooperative staff and prompt service”

— Sandeep Bhattad, Head–Marketing & Sales,
Mayas Fragrance Specialties

“We have had the good fortune of being associated with BTC magazine right from the start of the magazine. Truly a leader in the cosmetic magazine industry with correct first-hand information"

— Krishma Ganatra, Marketing & Business Development, Chemspark India Pvt. Ltd.

“BTC magazine renovates the latest trends with regards to cosmetics & packaging and has a gratifying reach"

— Kkaran Handa, Managing Director, Acron Plast Pvt Ltd

“Truly industry leader! BTC magazine have proven their commitment by providing maximum exposure to us. Thanks for maximizing our reach"

— Sumeet S. Pednekar, Sr. Executive- Marketing & Corporate Communications, Gangwal Chemicals

“BTC being specific to the cosmetic application field is a well circulated magazine"

— Umashankar. P, Business Development Manager,
KOCH Pac-Systeme GmbH

“BTC magazine gives good insight on everything within the cosmetics space, from brands, manufacturers, trends, technology and a lot more"

— Ashwini Shriyan, Director- Daffy Group
(a contract manufacturer), and Business Head- DeBelle

“BTC magazine has established its position very well in the Indian cosmetic industry"

— Nihar Nandurdikar, Director, Chemhouse Marketing
& Brink Chemicals

“Very informative and more relevant data information is covered by BTC magazine"

— Vivek D Samant, Managing Director,
Yasham Speciality Ingredients

“BTC provides a great platform to everyone in the industry, manufacturers and ingredient suppliers alike, to gain insights on market trends, product launches, and new ingredients. The information and aesthetics of the magazine are top quality"

— Kailasam Nagarajan, Chief Executive, Anshul Life Sciences

“BTC magazine has achieved great circulation base and carries quality articles and news"

— R. B. Mohile, Founder & Managing Director, C.L.A.I.M.S.

“BTC magazine updates us regularly and keeps us in touch with cosmetic manufacturers"

— Yogesh Dubey, President, Rakesh Sandal Industries

“BTC magazine is a very good print media for getting latest news in beauty and cosmetics industry"

— Charudatta Bhave, Assistant Manager,
Marketing-Consumer Care, Croda India Company Pvt Ltd

“BTC magazine is well brought out"

— T.S Gulhati, Chairman, Sonarome Private limited

“Anyone who is involved in the Cosmetics Industry in India knows about BTC magazine...for finding source of raw and packing materials."

— Dipak Mewada, R&D Head, NaturePure Wellness Pvt Ltd

“BTC magazine provides current updates on raw materials, active materials and new trends"

— Nitin Bhamre, Senior Principal Scientist-Formulation Development, Glenmark Pharmaceuticals

“BTC magazine– true Print Media partner for the Personal Care industry"

— Shailesh Pandya, Managing Director, Scion Chem Pvt Ltd

“BTC magazine is a trusted resource for gaining insight into innovation and product development within the beauty and cosmetics industry. This publication is a useful platform for identifying and improving awareness of available outsourcing services. It is an invaluable reference for efficient and effective go-to-market solutions for brand owners and manufacturers"

— Nishit Kachhela, Assistant Manager – Toxicologist, Intertek

“BTC magazine is a very good platform for all branches of Cosmetics to share information"

— Ashish Maru, Managing Director, Tangent Plast

“BTC is a well-read magazine and has insights of interests to all departments"

— Rimpie J. Panjwani, Former Marketing Manager,
Mascot Spincontrol

“One word for your current edition: Wow. Looks like a lot of work to generate the information you've printed, something that no other Indian magazine does"

— Rahul Sawhney, Managing Director, Avees Biocos Pvt Ltd

“BTC magazine is informative- includes information on raw materials, new launches from FMCG, news on expansion..."

— Neha Kaner, Former Application Executive
Home & Personal Care, Brenntag Ingredients

“BTC magazine provides good information about new raw materials, machinery and technology. The magazine also gives information about new product launches in the market"

— Rajesh R. Angne, Sr. Manager-Cosmetics,
Indofil Industries Limited

“BTC magazine has been a constant companion for all associated with the beauty industry. It provides timely information about the latest industry trends and news. Above all we come to know about various raw materials and packaging suppliers that suit people's business needs"

— Anand Srinivasan, Business Development Manager,
Kama Ayurveda Pvt Ltd

“BTC magazine has unique and attractive regular sections"

— Supriya Singh, CI-CIPIRC Team,
Emami HPC Research & Innovation

“BTC magazine is very informative. We get a lot of information about ingredients and new arrivals in the market"

— Dr. Anand Mandhane, Partner,
Shree Sanjeevan Wellness Services (Pure Elements™)

“BTC magazine is a ‘must have’ for every individual in this industry. It contains all the information regarding the latest in market for raw materials, packaging, etc."

— Sudha H Agarwal, Founder, HRA Herbals

“BTC magazine is a unique source that updates us about new launches–both ingredients and products– current trends, technology, suppliers, industry, market, and consumer psyche"

— Neelam Singh, Sr. Manager-R&D,
VLCC Personal Care Limited

“BTC magazine is very informative in getting the suppliers for Raw Materials and the latest developments in Beauty & Personal Care industry"

— Sweta Chaurasia, Senior Executive-Product Development,
(Cosmetics), Amway India Enterprises

“BTC magazine is a very useful source of varied information on suppliers of ingredients/raw materials, packaging solutions and consumer products"

— Sakshi Dhingra Khanna, Proprietor, La-Tattv

“BTC magazine is good"

— Partha Pratim Bhattacharyya, GM-R&D & Production,
Keya Seth's Ayurvedic Solution (Cosmetic Division)

“I could shortlist suppliers of ECOCERT Certified ingredients through BTC magazine only. Also could find advertisements of many essential oil suppliers"

— Sunita Jaju, Co-Founder, Erina Eco Craft

“I have been reading BTC magazine since quite a long time from my days at Cholayil Pvt Ltd where I was working as Head-R&D and would like to continue having BTC magazine at my desk; it keeps you updated"

— Dr. Navin Kumar Sharma, Category Head India-Research and Development, Reckitt Benckiser (also former GM- R & D at VLCC)

“BTC magazine is helpful in finding appropriate RM/PM suppliers. We always get the latest event and company news from BTC magazine. We also get information regarding the latest innovative launches and developments in the cosmetics and personal care industry in our country as well as around the world"

— Inamdar/Girase, Factory Manager/Production Manager,
Ivory Soap Works Ltd.

“We have been able to find a number of suppliers through BTC magazine. The fact that we renewed our subscription is a testimonial to the fact that we are happy with the content and services"

— Priyal Parikh, Joint CEO, Puro Body & Soul